What You'll Gain from This Session

Learn how to create an unignorable message that captivates your audience

Master the art of storytelling to make your pitch unforgettable

Gain insights to turn your audience into loyal advocates for your brand

Dip your toes into (friendly) shark-waters before diving head-first into the tank.

But don't listen to me!

Tanvi Gadamsetti

Co-Founder, BRCĒ

"I really believe that anyone who has a complex tech product and needs to pitch their product needs to work with you. YOU ARE ONE OF THE BEST STORYTELLERS! You understand what the listener needs to hear and see."

Grant Sundbye

Founder and Coach

“My session with Joel exceeded my expectations! He asked some great questions that showed he paid close attention to my situation and is genuinely interested in helping me. I walked away with several actionable tips. Joel's had a long, successful career and I highly recommend taking advantage of this opportunity to meet/learn from him!”

How it works

First, we'll book a brief 15-minute "get to know you" session where we'll set a baseline expectation for your pitch.

Next, you send me a video recording of your pitch and any slides/materials.

I'll perform a deep-dive message balance assessment of your pitch AND performance, which will be delivered as a written report with recommendations.

We'll have a 45-minute MessageTherapy session to review and workshop your pitch or market message.

Meet Your Message Therapist

A smiling Joel Benge

Joel Benge

Nerd That Talks Good, Startup Mentor, Guy With the Glasses

With over 25 years in IT, cybersecurity, and marketing, Joel Benge has built a career helping startups and technical organizations translate complex ideas into compelling, human-centered messaging. As a startup mentor with Techstars and Mach37, he works closely with founders to refine their narratives, craft investor-ready pitches, and bridge the gap between deep technical expertise and market impact. His journey spans government, enterprise, and startup ecosystems, from shaping cybersecurity communications at DHS to leading messaging strategy for high-growth security startups. He’s helped companies navigate the challenges of technical storytelling—whether pitching to investors, securing customers, or making compliance reports actually readable.

From Blank Stares to Buy-In

Unlock the secrets to transforming your sales deck into a powerful tool that drives results. Get ready to captivate your audience, leave a lasting impression, and win over advocates for your tech. Don't miss out on this exclusive opportunity!

Ready to to make your pitch unignorable?

Take the first step towards creating a sales deck that demands attention and drives success.  Sign up now to get started!